AMP for Ecommerce | A retailer’s guide to Accelerated Mobile Pages

AMP for Ecommerce: A retailer’s guide to Accelerated Mobile Pages  Simply: Mobile speed equals more money Content on the mobile web is now four times faster, thanks to Accelerated Mobile Pages (AMP). The Google-led initiative, which guarantees a consistently fast and beautiful web experience, is perfect for ecommerce retailers looking to gain an edge with mobile. … Continue reading “AMP for Ecommerce | A retailer’s guide to Accelerated Mobile Pages”

Clever Hacks for E-Commerce AMP Pages

WompMobile CEO presents at first-ever Google AMP Conference and shares practical solutions for building rich functionality into Accelerated Mobile Pages Presenting at the first-ever Google AMP Conference, Madison Miner, CEO of WompMobile, shared a few clever solutions for creating rich, highly functional AMP experiences. In his talk, “I can’t believe it’s AMP,” Madison provided practical … Continue reading “Clever Hacks for E-Commerce AMP Pages”

Google AMP Boosts Campmor

Campmor is a recreational equipment retailer that was established in Bogota, New Jersey in 1978. They launched their ecommerce site in 1998 and now 75% of its business comes from online traffic. CampMor maintains a blog with how-tos, tips, and ideas for amazing outdoor recreation.  Many shoppers researching the right gear will read blog posts for recommendations and reviews before … Continue reading “Google AMP Boosts Campmor”

Google AMP 101

What is Google AMP? Google’s Accelerated Mobile Pages (AMP) Project is an open-source initiative that eliminates sluggish mobile performance by infusing blazing speed into websites. The lightning-fast load speed of AMP pages is achieved by: Pre-rendering content and preventing most custom JavaScript; Caching web content within Google, removing the need to fetch a page from … Continue reading “Google AMP 101”

Responsive Design Is So … 2013

Mashable dubbed 2013 the year of responsive web design. Good timing, as the consumption of mobile content began an upward trajectory. Pope Francis even got on board, sending out his first tweet. But a lot has changed since then. Today, mobile devices are a fixture of daily life — changing how businesses operate, people connect, … Continue reading “Responsive Design Is So … 2013”

Buyer Beware: What You See is Not What You Get with ‘Easy’ Web Solutions

If you’re shopping for a new website or mobile solution, chances are you’ve heard this pitch: “Build a beautiful website in minutes! No code required – just drag and drop to get exactly what you want.” Chances are, if you or your developer is using a simplified templating site with a pitch like this, you’re … Continue reading “Buyer Beware: What You See is Not What You Get with ‘Easy’ Web Solutions”

Case Study: TrailCamPro

TrailCamPro tests and studies scouting cameras for use in capturing animal activity, game hunting and security monitoring. The company founder and CEO is Rich Howell. They sell a variety of scouting cameras that have been tested by a team of experts.  Problem Facing the Business TrailCamPro was experiencing slow page load time due to large images … Continue reading “Case Study: TrailCamPro”

Mobile Fast Case Study: Kulshan Brewing

Kulshan Brewing Company is based in Bellingham, Washington. Kulshan was founded in 2012 by David Vitt and is one of the fastest-growing breweries in Whatcom County. They are thriving and growing, now operating two locations.  Problem Facing the Business Kulshan’s mobile site wasn’t up to speed. They had a pleasing user experience on mobile, but page download time was sluggish. Heavy … Continue reading “Mobile Fast Case Study: Kulshan Brewing”

Google AMP & The Changing Rules of Mobile Search

We’ve entered into the mobile age of Google AMP The rules of mobile search are changing. Google has spoken, and the search engine giant just announced that its Accelerated Mobile Pages (Google AMP) Project will soon affect all organic searches. While that may not mean anything to you now, it’s only a matter of time … Continue reading “Google AMP & The Changing Rules of Mobile Search”

Case Study: Coffee Break Grooves

Coffee Break Grooves goes Mobile Coffee Break Grooves has been producing high quality backing tracks for musicians since 2010, offering solo instrumentalists the basis for practice, play, and performances. As they expanded their product offerings and lineup, their desktop website was in need of mobilization. Coffee Break Grooves sought out WompMobile to build a high-quality … Continue reading “Case Study: Coffee Break Grooves”