Case Study: TrailCamPro

TrailCamPro tests and studies scouting cameras for use in capturing animal activity, game hunting and security monitoring. The company founder and CEO is Rich Howell. They sell a variety of scouting cameras that have been tested by a team of experts.  Problem Facing the Business TrailCamPro was experiencing slow page load time due to large images … Continue reading “Case Study: TrailCamPro”

Mobile Fast Case Study: Kulshan Brewing

Kulshan Brewing Company is based in Bellingham, Washington. Kulshan was founded in 2012 by David Vitt and is one of the fastest-growing breweries in Whatcom County. They are thriving and growing, now operating two locations.  Problem Facing the Business Kulshan’s mobile site wasn’t up to speed. They had a pleasing user experience on mobile, but page download time was sluggish. Heavy … Continue reading “Mobile Fast Case Study: Kulshan Brewing”

Micro Mobile

  Micro-Moments and the Mobile Journey When it comes to marketing, every moment, connection, and communication effort counts. Consumer behavior is changing all the time, and marketers are constantly searching for ways to keep up with and reach out to their target audience. Moments where we act on a need to learn, do, go, watch … Continue reading “Micro Mobile”

Mobilegeddon 2

 Going Mobile in May Are you ready this time? If you didn’t heed the warning and get with the mobile-friendly program last year,  you should definitely pay attention and do something about that! Optimizing your site for mobile is a good idea and highly recommended place to start. On April 21st of last year, Google implemented … Continue reading “Mobilegeddon 2”

Millennials and the Second Screen

Millennials and their unique media consumption are shifting the way content is delivered and consumed; they are viewing content on more than one screen at a time. Millennials are simultaneously looking at their mobile devices while watching TV, and there is a fight for their attention due to the second screen. If you are targeting Millennials with … Continue reading “Millennials and the Second Screen”