Buyer Beware: What You See is Not What You Get with ‘Easy’ Web Solutions

If you’re shopping for a new website or mobile solution, chances are you’ve heard this pitch: “Build a beautiful website in minutes! No code required – just drag and drop to get exactly what you want.” Chances are, if you or your developer is using a simplified templating site with a pitch like this, you’re … Continue reading “Buyer Beware: What You See is Not What You Get with ‘Easy’ Web Solutions”

Test Your Mobile Optimization Knowledge

Think all website mobilization techniques are created equal? Think again. There are different ways to “go mobile” with special considerations — and consequences — for each technique. Test your knowledge with our simple quiz! For each statement, see if you know which mobilization technologies it applies to: Responsive Web Design (RWD), Redirect, and/or Adaptive: Serves … Continue reading “Test Your Mobile Optimization Knowledge”

Let WompMobile Analyze your Site

A mobile-friendly website is now a business standard, especially in industries that rely on a good Google search rank.  On April 21, 2015, Google implemented changes to their mobile search algorithm to encourage adoption of mobile-friendly web design solutions.  During mobile browsing, 57% of users will abandon a site if it takes more than 3 seconds to load (Source: Strangeloop Networks) … Continue reading “Let WompMobile Analyze your Site”

Options to Mobilize Your Website

There are three main options to consider when converting your website to mobile:  Responsive, Proxy-based Adaptive, and Javascript Adaptive. Responsive Solutions Responsive websites send the same content to all devices. Responsive solutions use CSS media queries to respond to different screen sizes by specifying different style rules for different screen sizes. Responsive Advantages Responsive sites … Continue reading “Options to Mobilize Your Website”

Is a WompMobile Site an Essential Investment for You?

Mobile. Buzzword? Trend? Valuable asset? Yes. The smartphone is fast becoming the main way people access the internet. What looks great on a desktop monitor doesn’t translate to a small phone screen. Even if you aren’t selling products online, your clients are searching for info, contact details and directions on their phones – and they … Continue reading “Is a WompMobile Site an Essential Investment for You?”

WompMobile: I’d Tap That

  We have all been there – the star of our own finger acrobatics circus.  When users have to pinch, zoom, scan, search, scroll, tap, and tap again and again to find the information they’re looking for…   well, they’ll likely never get there. The average mobile user will abandon a difficult-to-navigate site within seconds, … Continue reading “WompMobile: I’d Tap That”

Fix your Wix (And Weebly)

Wix and Weebly are two examples of companies that offer low-cost websites to anyone, quickly. A common mistake of small businesses is to take their marketing pitch at face value. A little digging reveals that these “solutions” can actually hurt your business in a lot of ways. Here’s an outline of the pitfalls: Customer will … Continue reading “Fix your Wix (And Weebly)”

Mobile Must-Have: Accessible Features

Touch Friendly Features Tap into the touch screen functionality of mobile devices to optimize the mobile user experience when you convert your site to mobile. Touch Friendly Images Touch friendly image sliders, carousels or rotators are a great way to display hero images, product images and banners (right).  Images can take up a lot of … Continue reading “Mobile Must-Have: Accessible Features”

Mobile Must-Haves: Smarter Links

Smarter Links Unlock your mobile web solution’s full potential with smarter links. Tap into the mobile device’s functionality with specialized links that utilize location based software and built in mobile services.  This will get users to their goals more quickly and with fewer clicks. Rethink your Maps Use the location awareness of the device when applicable. … Continue reading “Mobile Must-Haves: Smarter Links”

Mobile Must-Have: Smart Content

Don’t Dumb it Down While mobile content should be tailored, a good mobile solution must include all the critical functionality of the desktop website.  The point is to enhance the site for the mobile user so that they feel comfortable and in control of their experience, not to limit their options and simplify content to the … Continue reading “Mobile Must-Have: Smart Content”