AMP for Ecommerce | A retailer’s guide to Accelerated Mobile Pages

AMP for Ecommerce: A retailer’s guide to Accelerated Mobile Pages  Simply: Mobile speed equals more money Content on the mobile web is now four times faster, thanks to Accelerated Mobile Pages (AMP). The Google-led initiative, which guarantees a consistently fast and beautiful web experience, is perfect for ecommerce retailers looking to gain an edge with mobile. … Continue reading “AMP for Ecommerce | A retailer’s guide to Accelerated Mobile Pages”

Google AMP & The Changing Rules of Mobile Search

We’ve entered into the mobile age of Google AMP The rules of mobile search are changing. Google has spoken, and the search engine giant just announced that its Accelerated Mobile Pages (Google AMP) Project will soon affect all organic searches. While that may not mean anything to you now, it’s only a matter of time … Continue reading “Google AMP & The Changing Rules of Mobile Search”

Beyond Mobile-Friendly: How to Fully Optimize

Feels good, doesn’t it? But what, exactly, does that even mean? The positive affirmation comes from Google’s Mobile-Friendly Test and is pretty simple. A page is eligible for the “mobile-friendly” label if it meets the following criteria as detected by Googlebot: Avoids software that is not common on mobile devices, like Flash Uses text that … Continue reading “Beyond Mobile-Friendly: How to Fully Optimize”