AMP for Ecommerce | A retailer’s guide to Accelerated Mobile Pages

AMP for Ecommerce: A retailer’s guide to Accelerated Mobile Pages  Simply: Mobile speed equals more money Content on the mobile web is now four times faster, thanks to Accelerated Mobile Pages (AMP). The Google-led initiative, which guarantees a consistently fast and beautiful web experience, is perfect for ecommerce retailers looking to gain an edge with mobile. … Continue reading “AMP for Ecommerce | A retailer’s guide to Accelerated Mobile Pages”

Case Study: TrailCamPro

TrailCamPro tests and studies scouting cameras for use in capturing animal activity, game hunting and security monitoring. The company founder and CEO is Rich Howell. They sell a variety of scouting cameras that have been tested by a team of experts.  Problem Facing the Business TrailCamPro was experiencing slow page load time due to large images … Continue reading “Case Study: TrailCamPro”

Mobile Fast Case Study: Kulshan Brewing

Kulshan Brewing Company is based in Bellingham, Washington. Kulshan was founded in 2012 by David Vitt and is one of the fastest-growing breweries in Whatcom County. They are thriving and growing, now operating two locations.  Problem Facing the Business Kulshan’s mobile site wasn’t up to speed. They had a pleasing user experience on mobile, but page download time was sluggish. Heavy … Continue reading “Mobile Fast Case Study: Kulshan Brewing”

Google AMP & The Changing Rules of Mobile Search

We’ve entered into the mobile age of Google AMP The rules of mobile search are changing. Google has spoken, and the search engine giant just announced that its Accelerated Mobile Pages (Google AMP) Project will soon affect all organic searches. While that may not mean anything to you now, it’s only a matter of time … Continue reading “Google AMP & The Changing Rules of Mobile Search”

Micro Mobile

  Micro-Moments and the Mobile Journey When it comes to marketing, every moment, connection, and communication effort counts. Consumer behavior is changing all the time, and marketers are constantly searching for ways to keep up with and reach out to their target audience. Moments where we act on a need to learn, do, go, watch … Continue reading “Micro Mobile”

Mobilegeddon 2

 Going Mobile in May Are you ready this time? If you didn’t heed the warning and get with the mobile-friendly program last year,  you should definitely pay attention and do something about that! Optimizing your site for mobile is a good idea and highly recommended place to start. On April 21st of last year, Google implemented … Continue reading “Mobilegeddon 2”

Millennials and the Second Screen

Millennials and their unique media consumption are shifting the way content is delivered and consumed; they are viewing content on more than one screen at a time. Millennials are simultaneously looking at their mobile devices while watching TV, and there is a fight for their attention due to the second screen. If you are targeting Millennials with … Continue reading “Millennials and the Second Screen”

Mobile Website of the Week: RMZD

RMZD Converts Their Site to Mobile Friendly Founded by Robert Reeves in 1980, Reeves Miller Zhang & Diza (RMZD) have always exclusively focused on US immigration and nationality laws, and are committed to providing legal services to those businesses and individuals facing complications with immigrating into the United States. RMZD is known for their outstanding commitment to … Continue reading “Mobile Website of the Week: RMZD”

Mobile Site of the Week: Only Batteries

Only Batteries Increases Service by Converting Their Site to Mobile Only Batteries has provided batteries to not only end users but an array of businesses including schools and Fortune 500 companies. They have provided excellent customer service, quality, and great prices to their customers for 10 years. In their effort to continue giving their customers … Continue reading “Mobile Site of the Week: Only Batteries”

Case Study: Ashley Deals

Furniture for the future With over 15 years of experience in the retail furniture business, Ashley Deals has been able to keep up in a daunting market where competition is fierce. Coming from the Chicago area in 1998, they began with bid wars for government contracts then eventually opened their doors giving people better prices … Continue reading “Case Study: Ashley Deals”